Malaysia International Food & Beverage 2011, 13 – 15 July 2011, Putra World Trade Centre (PWTC) KL

MIFB 2011 Logo


Each year, MIFB plays a pivotal role in bringing together F&B industry players and professionals from around the world to interact, transact and explore unlimited business opportunities from a multi-billion dollar global marketplace. Its proven track record, popularity with trade visitors and success for exhibitors have earned itself accolades of being one of the most anticipated events of its kind in the region.

Following the successful achievements of the last eleven years, with thousands of successful business matches and partnerships to its credit, MIFB 2011 is set to once again serve up a rich variety of F&B products and services; creating a vibrant mix of opportunities for industry players to speak directly to their focused target market – be it from the front service end, production line or the creative kitchen.

MIFB 2011 is the ultimate platform to discover new trends, innovative device, specialty products and much more.

An Innovative Vibrant Mix of Opportunities
Set against a rich historical background and being a multi-racial and multi-cultural country, Malaysia is also a food haven with an extensive array of mouth-watering local and international cuisines. With Malaysia’s strategic location in the Asean region that provides the gateway to 550 million population in the region and its positioning as the international halal food hub, it provides a window of opportunities for local and international F&B business fraternity into exploring new trades and investment opportunities globally.

• Broad-based F & B Industry that are Uniquely Malaysian
The Malaysian F & B industry is very broad based which contributes to the production diversity found in the industry. With its traditional agricultural base and rich natural resources, it encompasses a diverse range of high quality products that are uniquely Malaysian, including canned and frozen food, seafood, herbs and spices, cocoa products dairy products, sugar and confectionary products that are among the food items identified with export potentials and most sought after by international buyers.

• Transforming Agriculture as a High Economic Growth
Earmarked as one of the 12 key economic growths under the National Key Economic Areas (NKEA) in the 10th Malaysia Plan, agriculture will be optimized through high technology transformation while ensuring sustainable measures are taken to protect and improve the natural environment. The development of commercial agriculture through sustainability principles calls for innovative production for high yield and income while ensuring minimal effects on soil fertility, water and air quality, and biodiversity. To encourage best agricultural practices and upgrade agriculture infrastructure, the Government will allocate RM6 billion for the agriculture sector.

• Promoting and Intensifying Halal Food Industry
The potential market for halal food is estimated to be about USD 350 billion to USD 410 billion per year based on the world Muslim population of over 1.5 billion. Malaysia is recognized as an International Halal Food Hub with its strategic route as the premier halal food supply based and global certification center that makes it the ideal springboard to the global food market.

For further information, please click on

IGEM 2011, 7 – 10 Sept 2011, Kuala Lumpur Convention Centre (KLCC), Kuala Lumpur



Setting the right pace for economic regeneration while addressing environmental issues, the Malaysian Government has successfully identified green technology as the emerging driver for sustainable economic growth. Coupled with the pledge by the Prime Minister of Malaysia to reduce the country’s CO² emission of up to 40% by the year 2020 during the UNFCC COP Meeting at Copenhagen, Malaysian industries have risen to embrace this challenge in a favorable policy environment and develop Malaysia into the green economy hub in the ASEAN region.

Following the successful initiation of the International Greentech & Eco Products Exhibition & Conference Malaysia (IGEM 2010) as the region’s largest green exhibition and conference in 2010, IGEM is set to rack up another notch in its standing as a hotbed in creating a vibrant mix of opportunities to help spur industries and institutions to adopt green technology and boost eco-technological innovators in the field of eco-design, eco-materials, eco-products and low carbon Green Technologies.

Set as an annual event, IGEM is strategically positioned to take the Green lead in the region by converging like-minded industry players and professionals from various sectors, public and private, big and small, local and foreign, new as well as established, to explore and seize the many opportunities from the exciting and emerging green market in the country and the region.

Moving towards commercialization of Green Technology that can diffuse through the market and become universally adopted, IGEM 2011 incorporating IGEM – Renewable Energy will continue to make thematic focuses on sustainable energy, renewable energy and green energy for adoption and start-ups, while providing an essential platform to launch, feature and showcase innovative eco-products, green technologies and services. It is a prestigious venue where green product buyers and sellers interact, transact and forge new partnerships and cross border collaboration.


•To Create Awareness amongst consumers and industry players on the importance of Green Technology and Eco-Products for sustainable consumption and production.

•To Promote green purchasing and develop environmentally friendly products & services, green technology and green supply chain for addressing a wide range of environmental issues; including the reduction of CO² emissions.

•To Showcase innovative & creative green technology & services, eco-products and initiatives.

•To Encourage spin-off industries in green technology, eco-design & eco-materials for achieving international competitiveness & green growth.

•To Foster the development of eco-prenuership and green economy.

•To Promote Malaysia as a regional green economy hub for eco-products and green technology and services.

For further information on IGEM 2011, please click on

Cosmobeaute Vietnam 2011, 21 – 23 April 2011, Saigon Exhibition & Convention Centre (SECC), HCM, Vietnam


The BIGGEST Beauty Trave Event in Ho Chi Minh City, Vietnam

Cosmobeaute Vietnam celebrated a great success following its 3rd Vietnam International Exhibition & Conference on Cosmetics, Beauty, Hair & Spa from 22-24 April 2010. The show achieved 7,238 visitors and 122 companies and 206 brands from 10 countries showcasing their latest beauty products, equipment and services.

Exhibitors at Cosmobeaute Vietnam overwhelming agreed that the beauty industry in this region is set to grow even further. Pelased with the turnout, most of the exhibitors has re-booked and increase their presence in Cosmobeaute Vietnam 2011.

This year will be the first time that Cosmobeaute Vietnam 2011 will be hosting the International Spa Wellness Exhibition & Conference (ISWEC) in Ho Chi Minh City, Vietnam. ISWEC is a professional and premier spa organization to enhance the Spa operators potential, and represent the voice of the Regional Spa & Wellness community. Our community includes Spa businesses, related businesses, as well as all the professionals that provide a healing and soothing environment for our customers.

With it’s previous success in Kuala Lumpur, Malaysia in 2008, the next ISWEC to be held in Vietnam’s Saigon Exhibition & Convention Center (HCMC) in April 2011 will serve the growing spa business. Key Spa Experts from over the world will be there to deliver global & wellness trends, competitive advantages, staff development, authentic spa treatments profit and return on investment, marketing and product selection.

To learn more of Cosmobeaute Vietnam ( and ISWEC (, check out their website respectively

Smart Kids 2011, 15 – 17 April 2011, Putra World Trade Centre, KL (PWTC)


Smart Kids – In celebration of kids and parents

Smart Kids is Malaysia’s premier kids’ education fair. Launched in 2001, it has become the country’s longest running kids’ fair, with its popularity increasing exponentially due to the efforts of the Smart Kids team in reading market trends and presenting its visitors with capsule events, activities and promotions targeted to the needs of today’s consumer.

A fair both for parents and children, Smart Kids gives parents the opportunity to research, speak to and interact with the purveyors of children’s education systems and providers of childcare and development facilities in order to assess the best possible fit for their child’s education and care needs. Kids benefit from visits to Smart Kids due to the numerous educational activities which have been carefully designed to nurture the various aspects of childhood growth, from discovery activities, physically challenging games, and performance/art-based programmes.

Come join Smart Kids 2011 this April for a FUNtastic and EDUcational experience, happening 15 – 17 April 2011. For more information, check out: