Thai Lifestyle & Culture Showcase Returns To Kuala Lumpur

Press Release For Immediate Release

Mini Thailand Week 2016 Set to Promote Business and Strengthen Thai-Malaysian Trade

Petaling Jaya, 18 August 2016 – A colourful and exciting four days filled with the best of Thailand’s products, art and culture are ahead for traders and members of the public alike, as Mini Thailand Week 2016 returns to Malaysian shores in its ninth edition!

Initially launched in 2008 as the Thailand Trade Fair, Thailand Week is organised by the Office of Commercial Affairs, Royal Thai Embassy under the direction of the Department of International Trade Promotion, Thai Ministry of Commerce, to foster partnerships and enhance commercial activities amongst Thai and Malaysian businesses and entrepreneurs. Known for its productive business networking and matching sessions as well as for its attractive displays, Thailand Week has since drawn tens of thousands of visitors to its booths.

“Open to all traders and Malaysia’s general public, Mini Thailand Week 2016 will not only benefit Malaysian entrepreneurs who want to expand their business and trading opportunities with Thailand, but it is also an ideal place to find and be acquainted with Thailand’s best, latest and most innovative crafts,” said Director Patcha Wutipan, Minister Counsellor (Commercial), Office of Commercial Affairs at the opening ceremony.

Also present at the event was His Excellency Damrong Kraikruan, Ambassador of Thailand to Malaysia. “Thailand and Malaysia has long enjoyed a sustainable partnership where we are not only united in our endeavour to advance intra-ASEAN trade activities in boosting growth. We are also fully aware of the mutual gains to be made in enhancing border trade between our respective countries. Events such as Mini Thailand Week 2016 will certainly help us move towards these goals; attaining greater and more sustainable commercial gains for both our countries,” His Excellency said.

Themed “Living Premier, Living in Style”, Mini Thailand Week 2016 focuses on Thai premier lifestyle products such as homeware and decorative items, as well as handicrafts including jewelleries and textiles made in Thailand. In addition to the event’s main business matching activities, traders and visitors to Mini Thailand Week 2016 can also look forward to cultural presentations such as Benjarong painting – a traditional Thai porcelain art from which will be demonstrated by a Master Artist, and lacquerware painting. Not only that, Payoon Noi, a 3-piece band from Thailand will also be performing their unique Thai music pieces with a Western Classical influence.

This year, Mini Thailand Week is further highlighted by the participation of The Support Arts and Crafts International Centre of Thailand (SACICT), a Thai government organisation founded and supported by Her Majesty Queen Sirikit, with an aim to promote Thai handicrafts both locally and internationally to help alleviate poverty among Thais. Furthermore, in celebration of Her Majesty’s birthday month, Mini Thailand Week 2016 also features the Queen’s previous projects such as The SUPPORT Foundation, Ruam Village Development project and etc, in honour of Her Majesty’s tireless efforts in raising income for villagers and preserving the folk arts and handicrafts in each region of the country.

“We are excited with the special activities lined up at Mini Thailand Week 2016. We hope that everyone who visits our booths will not just gain a greater understanding of Thailand’s premier lifestyle and culture, but also take full advantage of the commercial opportunities available to them,” Director Patcha said in closing.

Mini Thailand Week 2016 will take place from 18 to 21 August 2016 at One Utama Shopping Centre, Petaling Jaya from 10.00am to 10.00pm on Thursday and Sunday, and from 10.00am to 10.30pm on Friday and Saturday. Admission is free for all members of the public.

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